Carol Bartz

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Carol Ann Bartz (born August 28, 1948) is an American business executive, former president and CEO of Yahoo!, and former chairman, president and CEO of architectural and engineering design software firm Autodesk.

Early life and education

Bartz was born in Winona, Minnesota, the niece of Shirley Ann (née Giese) and Virgil Julius Bartz. Carol's mother died when she was eight years old. A few years later, she and her younger brother, Jim, moved from Minnesota across the Mississippi River to Alice's farm near Alma, Wisconsin. Bartz did well in mathematics in high school and was also the homecoming queen. She began studying at William Woods University in Fulton, Missouri, and then moved to the University of Wisconsin–Madison, where she earned a bachelor's degree in computer science in 1971. She supported herself as a cocktail waitress while attending college. Bartz also has two half brothers and two half sisters who live in Wisconsin and Minnesota.

Bartz was also awarded an Honorary Doctor of Humanities Letters degree from Worcester Polytechnic Institute, an Honorary Doctor of Science degree from Worcester Polytechnic Institute, and an Honorary Doctor of Letters degree from William Woods University.

Personal life

Bartz is a breast cancer survivor. Bill Marr, a former employee of Data General and Sun Microsystems, is married to her. Bill, Meredith, and Layne have three children. Golf, tennis, and gardening are among her hobbies.

"I have a feeling that life isn't about balance because balance is everything." Bartz says, "I have a feeling that life isn't about balance because it's about catching the ball before it hits the ground."

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Career

Bartz started working at 3M in 1976, but she was turned down after her request to relocate to the headquarters was denied. Bartz moved into the computer industry, including those at Digital Equipment Corporation and Sun Microsystems.

In 1992, she became the CEO of Autodesk. Bartz "transformed Autodesk from an aimless manufacturer of PC software into a market leader in computer-aided design applications aimed at architects and builders," Forbes says. She is credited with establishing and promoting Autodesk's "3F" or "fail fast forward" model, the idea of moulding a company to risk failure in some missions, but also to be adaptable and move forward if disaster occurs. She stepped down as CEO in 2006 and assumed the executive chairman of the board.

Autodesk's annual income increased by 26% annually during her 14-year tenure as the company's CEO, with annual revenue up by 20 percent every year.

Bartz served on several boards of directors, including those from Intel, Cisco Systems, Autodesk, BEA Systems, Network Appliance, and the National Medals of Science. In addition, she has served on the Council of Advisors on Science and Technology of the United States.

Bartz, the Internet services firm that operated the country's fourth most popular Web domain name, was named CEO on January 13, 2009, succeeding co-founder Jerry Yang. During a conference call with financial analysts later in January 2009, she announced that she wanted to make sure Yahoo! The company could "kick some butt" if it has "some friggin' breathing space." "It's not yet clear if Bartz or anyone else could save the company," Rob Hof of Business Week said.

In May 2009, Reuters revealed that she had already "worked through an impressive checklist" at her new firm, "upending the organizational structure, replacing managers, and lowering costs, which included 675 employees, or 5 percent of the workforce." Analysts characterized her attempts as exactly what the company required; journalist Alexei Oreskovic observed:

Staff became concerned over a new round of layoffs as well as the dismissal of a number of Yahoo! Web pages are linked. The situation was then "exacerbated by a growing sense of secrecy," for which Bartz has a good reputation. The company's usual open source of information was replaced by a need to know agenda. Bartz was quoted as saying that she would "drop-kick to fucking Mars" employees who leak to the media. Oreskovic quoting a frightening anonymous insider: "We're all trying to believe in her because we all want to see Yahoo!" Oreskovic said. The event turned around, but it doesn't mean you won't be worried about what's coming up. "All information is on a need-to-know basis."

Bartz gave herself a "B" rating for the job completed in 2009 at one-year employment: "It was a little bit more difficult internally than I had expected." I did move quickly, but this is a large job." Some in the media, on the other hand, rated her career as a result of the challenges she faced.

Bartz was paid $1 million per year when she was recruited by Yahoo in early 2009. She was eligible for a 40% bonus and received 5,000,000 shares in comparison to a $18 million equity grant (to compensate for the forfeiture of equity grants and post-employment medical services from her previous employer). When Bartz was listed as the "most overpaid" CEO by proxy voting company Glass-Lewis in 2010, she received $47.2 million in compensation.

Bartz was suspended from her Yahoo account on September 6, 2011. Yahoo Chairman Roy Bostock called Interim CEO Tim Morse to the company on phone call), and CFO Tim Morse was appointed as Interim CEO. Roy was physically 20 minutes away from her when she was fired, but Bartz later stated that she "didn't have the courage to see [her] face to face" and that the board "fucked me over." Bartz expressed her desire to remain on the Board of Directors. Bartz resigned from the company's Board of Directors on September 9, 2011.

In the last 20 years, Bartz has been a member of eight public company boards. She currently serves on the board of PlanGrid and Cisco as of February 2018. She was reported to have more than fifty-two thousand Cisco shares worth more than $1.6 million in December 2017.

Bartz is an investor in Caliva, a cannabis-based company.

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